In an exclusive interview in the Orange County Register, the popular, debased, FM crotchshocker Tom Leykis just might be on to something...
He's announced he's returning to talk April 2 on any or every device ... except radio. He writes:
"Radio doesn't want you to have this show. Tough shit. We will be heard anywhere and everywhere in the world for the first time. This will be a problem for many."
His Tits & Ass radio will be live streamed to his avid fan base from here, and on Facebook sans all the old terrestial impediments, and prudish local station censors.
When we start the new Tom Leykis Show on April 2nd, we will decide where we are heard and where we are not. No more moving time slots (remember Seattle?), no more changing stations (four stations in Portland in 13 years), no more cancellations (New York, Chicago, Philadelphia, San Francisco, Phoenix, San Diego), no more format changes (Los Angeles and Dallas) and no more cities blacked out (Houston, Atlanta, Boston, Washington, DC, Minneapolis, Milwaukee, New Orleans, and more).
Leykis lost his show from which he launched his syndicated program when CBS flipped their LA mother station, KLSX from talk to Top 40. He has honored his lucrative non-compete to make talk-talk with CBS; it runs out in March.
He's amused himself in the meantime doing a wine show called The Tasting Room with Tom Leykis for the last seven years, and created a new enterprise called The New Normal, which includes 24/7 Internet music streams.
For all his crude asinity, he's no fool: here are some observations about radio
The truth is that the talk radio that is currently on the air in Southern California primarily attracts an audience over age 45 with a majority of listeners who are 65 and over. I'm not saying that this demographic shouldn't have talk shows to listen to. It's just not what I prefer to be doing at this moment. Our audience is men 18-44. Men under 45 are still looking for talk shows to listen to that speak to them. I'm not saying that I wouldn't ever work in radio. At some point, when the economy improves, someone will realize that there was (and still is) a large audience of tech-savvy younger men who care about more than just sports. And, looking at the recent ratings, not many young men are listening to the sports talk shows that are currently available in Southern California either. Also: over the last three years, I have seen the future and it doesn't include clumsy old technology, static, or patriotic Michael W. Smith concerts. Or infomercials. What we are doing is cutting edge, groundbreaking, exciting, and without limits.
H/T to TC
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