KVI has rebranded the rebranded rebrand.
("Freedom's just another word, for nothin' left to lose...")
“Freedom 570” as a station tag (which lasted only months) for the conservative talk station has been swapped out for the less controversial, even more bland "570 KVI. Conservative Talk... No Apologies!"
Maybe they should go back to "Hot Talk 570", their tag in the '90's when the station was actually a contender. The new logo:
Good move. The old slogan probably turned off as many people as it appealed to. "The Truth" is just as bad. I'd like to think a few of their listeners appreciate the "shades of gray" in controversial topics and don't just assume that conservative radio hosts are always going to be right about everything, or that they're the most patriotic.
Posted by: Andrew | June 13, 2010 at 11:25 PM
I know that it is all about 'branding' but I dislike the 'the truth' or 'freedom 570' for the reasons outlined by Andrew.
It's similar to the feelings I get when a host talks about how much 'smarter' his or her audience is then the average crowd. It always makes me wince and reach for my wallet to make sure that it is still there. Both conservative and liberal talk show hosts do this.
For those that listen to both types of hosts you'll probably note the similar tactics.
Posted by: Puget Sound | June 14, 2010 at 04:10 AM
loss of freedom was supose to wind up the base. It was no doubt a David Frume talking point.
Posted by: Rich | June 14, 2010 at 06:45 AM
Isn't it funny that a station thinks "branding" will make crummy talkers better? The brand may bring listeners of certain sort in but it won't keep them.
Posted by: joanie | June 14, 2010 at 07:38 AM
Reminds me of a legendary station in Dallas, KLIF.
After its Top 40 run of the 50s/60s/70s it eventually went talk and also through a lots of 'branding' slogans.
The one that really drove it into the ground (from which it has still yet to recover from) was:
BIG 570....We Got Issues!
Made it sound like the whole station was in for weekly therapy.
Posted by: Bill | June 14, 2010 at 07:39 AM
How about "KVI 570...We've Got the Knees...We've Got the Jerks!"
Posted by: The Glenn Beck Comedy Tour 2009 | June 14, 2010 at 10:28 AM
KEGO,
Posted by: Rich | June 14, 2010 at 10:44 AM
"loss of freedom was supose to wind up the base."
Some people see social programs as enabling freedom - freedom to go and do as you please without being burdened by fear and insecurity. And for those whose main concern is that their freedom would come at a cost to their own bank accounts, at least you're not being put in any danger (and if you are, then you're managing your finances badly anyway).
Besides, conservatives hardly ever use the word "freedom" any more. More like "lower taxes", "corrupt government", "spend happy liberals", "a black man is president"... Maybe their slogan should be ***Me First 570***
Posted by: Andrew | June 14, 2010 at 10:46 AM
You sound like a very bitter person.
Posted by: Duffman | June 14, 2010 at 10:54 AM
speaking of KVI, there aer two talkhosts hwo are obnoxiously obsesssed with abortion and regularly make asses out of themselves over the issue.KVI is "proud" to have one of them- Laura Ingraham, the cackling witch (rhymes with-...). The other one is that odious , insipid, singsongy priss, Allen Hunt, who prattles away on the new, Mormon-destroyed KIROfm.
Posted by: Tommy008 | June 14, 2010 at 11:00 AM
His Show is neither right or left; it's simply about right -v- wrong.
You would do well to listen intently to it.
Posted by: Duffman | June 14, 2010 at 11:03 AM
Yeah, now that abortion is essentially legal, the only people who ever talk about it are the people upset about it. When Bush was ruining the country you didn't see conservatives talk about that because they were just happy to have the guy they voted for in power. It's like that.
I can understand where pro-lifers are coming from, abortion is a scary and sad thing, but what they don't realize is that some pregnant women aren't cut out to be mothers, at least not right now, and they know it, and they will take a great toll on society. The book Freakonomics convincingly relates lack of abortions to a great rise in crime.
Posted by: Andrew | June 14, 2010 at 11:07 AM
It's a little worrying that Durrman needs a hack radio talker to help him distinguish right from wrong. "His Show is neither right or left; it's simply about right -v- wrong." WTF? Is this guy Jesus? Are you off your meds?
Posted by: Redneck Liberal | June 14, 2010 at 11:37 AM
a lot of red states have nothing but Rush Limbaugh, Dori-type libertarian morons or Suits extremists on various radio stations up and down the state. I'm rethinking where i might want to buy a summer cabin or property based on a terrifying example of "red state justice" repeated on MSNBC last night. it was about a guy who almost surely didnt commit the murder hes ben rotting in prison for for decades. Most likely a gang of girls killed the young woman hes accused of slaying. he was up for parole and all sorts of evidence was presented in his favor at the extended hearing, pointing toward not only his good behavior in prison but his actual innocence. He had been a late teen at the time a bogus, bullied, confession was forced out of him ater hours of interrogation by corrupt lawmen, who threatened him with certain execution on death row if he didn't confess. They broke the poor guy and he admitted it ot the parole board. These asses on the parole board ignored the facts, and with a kind of mulish, bovine stupidity only really found in red, Repug states, kept going back ot the fact that he "confessed" as proof of his guilt. It's risky to spend a lot of your time in a red state like Montana, Mormon Utah or Texas - you run the risk of just this kind of travesty happening to you. Lickily the courts are now considering vacating the hapless fellow's conviction.
Posted by: Tommy008 | June 14, 2010 at 12:03 PM
I didn't notice, but freedom 570 or "the truth" is a turn-off.
Allan Hunt is like so many other talk shows - his theme sounds good, but what he delivers needs work.
I listened to Ronn Owens on KGO this morning (I used hear him back in the early 80's in the evenings). He sounded pragmatic and was able to avoid the political hackery and the typical agenda. Refreshing to listen to. One of the topics was about unfunded liabilities and how do we deal with them - one of the better ways is to reduce pensions 10-15% across the board and he'll have a guest to discuss that more tomorrow.
Posted by: KS | June 14, 2010 at 12:23 PM
Is there any truth to the rumor that "Duffman" is actually "Dori?"
Posted by: Jiim Palmer | June 14, 2010 at 01:59 PM
Yes, there's truth to the 'rumor' but no truth to the 'fact'. Capice.
Posted by: Duffman | June 14, 2010 at 02:07 PM
...but T008 'could' be Dori, as he seems to dwell on focusing on Dori as tho he wants all attention and comments to go in that direction. Dori gets more free blog advertising because of T008 than probably any other blogger.
So, he likely is Dori or is totally infatuated with him and his show.
Posted by: Duffman | June 14, 2010 at 02:40 PM
Does Glenn Beck get carried on radio here? I read today that he has signed with his 400th station.
Posted by: chucks | June 14, 2010 at 07:45 PM
Never mind, I just spoted it to the right.
Posted by: chucks | June 14, 2010 at 07:46 PM
"The book Freakonomics convincingly relates lack of abortions to a great rise in crime."
I haven't finished "Freakonomics", &rew, so tell us how this computes. Do unaborted people commit more crimes? Lack of abortions results in lack of ethics? What?
Posted by: Fremont | June 15, 2010 at 08:48 AM
Yeah, you see statistics show that aborted humans have a very low crime rate.
Posted by: Duffman | June 15, 2010 at 08:55 AM
Yes, unwanted children are more likely to commit crime, presumably because their parent(s) weren't as enthusiastic or as capable of providing the same level of parenting that willing parents will provide.
Posted by: Andrew | June 15, 2010 at 12:17 PM
As there appears to be no retort, I assume all agree with my postulation.
Posted by: Duffman | June 15, 2010 at 12:29 PM
In the absence of anti-abortion laws, the relative drop in crime outpaced what could be attributed to a drop in population. Therefore, it's been established that babies who were aborted would have been more likely to commit crime, had they not been abroted, than babies born to parents who had wanted or welcomed children. Look, duff, this stuff is over your head.
Posted by: Andrew | June 15, 2010 at 02:06 PM
Looks like KVI is going to have plenty of material in which to get the ol 'hot talk' going in regards to Pres Obama.
EVEN MSNBC was comparing Pres Obama to Pres Carter after this BP Speech. (Can anyone say, 'Malaise?')
Chris Matthews, Keith Olbermann and Howard Fineman react to President Obama's Oval Office Address on the oil spill. Here are the highlights of what the trio said:
Olbermann: "It was a great speech if you were on another planet for the last 57 days."
Matthews compared Obama to Carter.
Olbermann: "Nothing specific at all was said."
Matthews: "No direction."
Howard Fineman: "He wasn't specific enough."
Olbermann: "I don't think he aimed low, I don't think he aimed at all. It's startling."
Howard Fineman: Obama should be acting like a "commander-in-chief."
Matthews: Ludicrous that he keeps saying [Secretary of Energy] Chu has a Nobel prize. "I'll barf if he does it one more time."
Matthews: "A lot of meritocracy, a lot of blue ribbon talk.
Matthews: "I don't sense executive command."
Hey Coils, if you think the 2010 election is looking good to KS, Chucks, etc. just wait until 2012 rolls around. 1 term and out...LMAO
Posted by: Puget Sound | June 15, 2010 at 08:03 PM
MSNBC must have had a bad hair day. Can't imagine them going negative for long. They'll be back on the reservation after this mess gets straightened out, in time for 2010 election stretch run...
One can only hope for the sake of our country's future, PutS. For now, its time to focus on the 2010 election and not focus on 2012 - POTUS campaigning will begin in Jan. 2011 - too long of a campaign as it is. Nothing mysterious about it - the left was in control after 2008 and overreached on steroids under the regime of myopic ideologue and an economic retard who has goals of transforming America for all time. He also says he'd rather be a great one-term POTUS than a mediocre two term POTUS. He's honing in on 0 for 2 as in mediocre one-termer aka OTP.
Whatever the case may be, it is becoming more evident that this is the most corrupt administration ever... Needless to say, Hillary Clinton would have been better as POTUS. Just telling it like it is.
Posted by: KS | June 15, 2010 at 08:46 PM
They had a 'bad hair day"? That is kinda effeminate you know? just from my years of observing perps in the box.
Posted by: Det.Munch | June 15, 2010 at 09:10 PM
OK, Moral authority - Change that to bad ass day...
Posted by: KS | June 15, 2010 at 10:02 PM
when you've lost Olbermann, you've lost, Barry. He's handled this oil thing with a kind of detached, cerebral coolness, when real emotion, empathy and human-ness was required. Last night's speech was lame. There was one candid moment during the inauguaration caverage where i received confirmation of my fears about Obama. He is walking from The White housw down a red carpet out ot the reviewing stand, Just before entering the stand, he pauses, raises his chin, and an expression of the most grotesque overconfidence, hubris and arrogance is seen on his face. I knew we were headed for some trouble at that point.
Posted by: Tommy008 | June 16, 2010 at 08:32 AM
And, what the hell does that have to do with KVI dumping it's byline.
Posted by: Duffman | June 16, 2010 at 08:34 AM
"who is this meddlesome, vexatious old fool, yon Duffman?" William Shakespeare, Twelfth Night
Posted by: Tommy008 | June 16, 2010 at 08:52 AM
Look Holmes Bla'M has advised us to remain 'on topic' as much as possible, and I'm just reminding you. 'Blathering blog...11th Hour'
Posted by: Duffman | June 16, 2010 at 09:00 AM
I'm declaring a new bylaw. After 24 hours, any given news item, no matter how sensational, dramatic or relevant, has become stale and outdated. Therefore, after 24 hours, or after twenty posts when a topic has been talked to death (or put to death by putz), I declare that thread an honorary open thread.
Posted by: Andrew | June 16, 2010 at 11:34 AM
I'm sorry, I didn't realize this was your blog. Please excuse my oversight.
Posted by: Duffman | June 16, 2010 at 11:39 AM
I didn't realize this was your blog.
Posted by: Andrew | June 16, 2010 at 11:43 AM
Isn't but I've been 'reminded' by the owner to remain on topic so I was just passing that along...in a helpful way. Can you handle that.
Posted by: Duffman | June 16, 2010 at 12:07 PM
It's over your head and out your ass, Duh-f! Now how can that be?
Posted by: Fremont | June 16, 2010 at 05:45 PM
To conflate abortion statistics with decreases in crime rates is far-fetched and also risky because it sounds creepy...like an eugenics-is-good type argument, but maybe that's your whole point: that the full jack-booted force of the federal government shall be imposed on women and the personal choices that they make with their health care provider, and if they make the tough choice to terminate their pregnancy, I suppose then we should just send the poor young lady to Utah for execution by firing squad.
In reality, the drop in crime has more to do with mandatory-minimum sentencing laws, especially relating to drug crimes and also broad application in some states (like CA) of Three Strikes to include property crimes and not just the most violent offenses and serious sex crimes (like WA). The argument can be made that in certain low-level instances that this basically represents Jim Crow of the 21st Century. We definitely benefit as a society from having violent felons and career drug traffickers off our streets, but in that process we're probably also unnecessarily imprisoning many people and devastatingly impacting families.
Posted by: Jason Andersen | June 18, 2010 at 05:12 AM
Suits is talking bullet caliber again! his middleaged white male listeners are all getting erections.
Posted by: Tommy008 | June 18, 2010 at 05:44 AM
For some reason, 570 KVI beeps in the most subtle and annoying way like every 3 or 4 seconds. I CANNOT LISTEN TO IT! Is it just me, or does anyone else experience this? I live in Belltown/lower Queen Anne area, about 6 blocks from Fisher Plaza. KVI is the only AM or FM station that this happens with. I dunno if it's related to a CLEARWIRE tower that was recently installed on the roof of my building, or if perhaps I am in the early stages of schizophrenia.
Posted by: Jason Andersen | June 18, 2010 at 06:35 AM
I'm declaring a new bylaw. After 24 hours, any given news item, no matter how sensational, dramatic or relevant, has become stale and outdated. Therefore, after 24 hours, or after twenty posts when a topic has been talked to death (or put to death by putz), I declare that thread an honorary open thread
Posted by: Andrew | June 16, 2010 at 11:34 AM
So says the Queen of the "Seattle-Two Step"...
Posted by: Puget Sound | June 18, 2010 at 09:06 AM
Miiiiister Andersen, just read Freakonomics, it's a fun book. If you disagree, that's cool but you owe it to yourself to see their argument first hand.
By the way, nobody is proposing mandatory abortions, no policy change of any sort is implied by the finding of the study... other than, perhaps, if you like crime, outlaw abortion.
Posted by: Andrew | June 18, 2010 at 10:42 AM
just back from L.A. flew down last evening, got there just in time ot make the scene with my backwards ball cap ,wiifebeater, my "baller baggies" and my Nikes. had enough tim e to throw traffic cones at a brand new Rolls Royce with a family of four inside, throw a brick at a taco truck and generally make an ass out of myself, before the police moved in.
Posted by: Tommy008 | June 18, 2010 at 11:37 AM
looks like Monson may have jumped the shark with his Peewee's Playhouse of Outrage production the other day ranting about the cost to the city of renting Key Arena for the Ethiopian community's funeral for the 5 fire victims. The Ethiopian tradition in this country is that the whole community in a city goes to a funeral of their own folks whether they knew the people or not It turns out the cost is about 5,000 dollars, mainly for staffing. I commend Mayor McGinn for doing this. Monson is being reamed by his own listeners over this.
Posted by: Tommy008 | June 18, 2010 at 12:56 PM
His own listeners are schooling him? Hahahaa. Our community could use some cultural good will right now after the whole "beating the Mexican piss" out of innocent bystanders and all.
This is what I find so often with Libertarian minded people; rigid ideology and a blindness to the dynamics reality. For example, they'll put gun rights ahead of the many innocent victims of gun related violence and firearm misshaps. To them, there are no special cases, no exceptions, no human beings... just rules, rules that always must be followed, no matter what.
Someone commented that as a sports guy, this kind of one-size-fits-all political ideology is the only variety that someone like Monson has the intelectual horse power to handle... and I agree.
Posted by: Andrew | June 18, 2010 at 01:12 PM