Everyone else is calling it since the change in call letters from KPTK to KFNQ "the Fan"? this past week. CBS radio will roll out an aggressive Sports Radio format to push to their markets and CBS owned stations such as AM 1090, to go head to head, 24 hours a day, to compete with ESPN and FOX sports radio beginning Jan 2.
We hear the papers have already been signed.
What is not a done deal is if anyone will pick up the pieces of progressive talk in the Seattle market. We'd like to believe the rumors that KLAY 1180, a locally owned station in Lakewood signing up Stephanie Miller and Ed Schultz along with other progressive hosts, to their talk format, but we understand it's only speculation.
They have told us they will know more on the 28th. Plus their AM footprint is limited in reaching the 3 county area and beyond that the AM 1090 signal had.
Folks can still Internet stream other progressive talk stations, but will the two stations in the Seattle/Portland market to leave the format, signal other stations nationwide to bow out as well?
Will smart phones and satellite radio sales spike after the first few days for folks to get their progressive fix while mobile or will it quietly go away to await further development of the AM band of more conservative talk and more sports and a few full-service or all news stations?
We'll update if we hear more but we doubt letter writing to save a station that has already changed its call sign will provoke any last minute reprieve. There is an effort under way in Portland, to save former progressive talker, KPOJ