A glorious Cinco de Mayo to you. It's a great day because it's a Mexican holiday marked by the drinking of tequila cocktails but marred by that it's another day that WTKK in Boston has not fired their violence-stoking white supremacist talk host Jay Severin.
With tanking ratings, he plainly went after publicity and listeners by invoking race-fear, and hatred of Latinos using swine flu to escalate panic and his own public profile.
Free speech arguments are always made by the right when jerks like Severin's race-tinged demagoguery breaks into print. They always claim that the "liberal media," and the "far-left" are trying to censor the opposition when they petition, demonstrate, or boycott.
But pressuring advertisers and stations by such expressions is also protected speech, In the spirit of those hallowed rights, we're listing the advertisers of Severin's show (hat-tip to The Young Turks) If this kind of entertainment disgusts you, and questions the civic responsibility of broadcasters and advertisers who take part, take the time, as we have, to drop them a line. Tell them how you feel about their participation in this race-baiting, and attempt at self-promotion through two-bit bigotry. If you're conservative, write in and defend this cretin.
Severin told listeners that Mexico’s leading export was “women with mustaches and VD,” said that Mexicans are the "lowest of primitives;" have poor hygiene, don't vaccinate their kids, don’t speak English and “retard” U.S. schools.
He's been "suspended indefinitely" by the station; his name has been expunged from their website. Are they hoping the schmutz will fade, and they'll be able to get him back on the air and squeeze more work out of him and his bloated 7-year contract? Or are they using this controversy to get rid of him because they can't afford him any more?
Brian Maloney argues for the latter: after all, Severin signed a deal in 2006 that pays him more than $1 million a year plus bonuses, according to the Boston Herald. The first quarter's ratings gathered by personal meters, (PPM's) show that Severin dropped to 14th place with a 3.6 share among the 25-54-year-old listeners. WRKO's Howie Carr, another conservative, was sixth with a 5.2.)
It's rare that stations fire talk hosts for what they say if they don't cross FCC decency rules. There is a First Amendment, and what this media bottom-feeder said is not illegal, nor has it crossed lines into libel, or hate crimes.
Conservo-blabbers such as Rush and Glennn Beck made their chops and still regularly burnish their cumes by making remarks just calculatedly short of blatant racism, but outrageous enough to get the attention of other media. It's a line they walk and the mastery with which they teeter along between code words, bad taste, xenophobia, fear-mongering and out-and-out hate speech is what right-wing talk radio is all about.
With a liberal new president who's also black, this tactical race-baiting has become more popular than ever.
It ain't helping the Republicans, whom the Democrats have been successful in linking with the attention-seeking talk hosts.
It's obvious that Jay Severin is no Rush Limbaugh but it's tempting for a 2nd stringer like him imitate the maestro... especially when nothing else has seemed to work.
Here are the advertisers:
http://www.abchhp.com contact them via email at firstname.lastname@example.org
http://www.umass.edu/ contact via email at email@example.com
Centrum Silver contact via email at firstname.lastname@example.org